Ocean Drive, the most famous street in South Beach, runs just 15 blocks from South Pointe Drive to 15th Street. First developed in the 1920s, Ocean Drive evolved through the years from a tropical resort street, a row of barracks for World War II soldiers, and a desolate forgotten neighborhood to a revived tourist-filled Art Deco Historical District. No longer the quiet tropical paradise attracting A-listers, the street has become a destination for late-night revelers, twerkers, brawls, roving scooters, and street parties eliciting complaints from locals, business owners, and tourists. Locals avoid Ocean Drive like the plague and the press has labeled it “Chaos on Ocean Drive.” Miami Beach Mayor Gelber, born and raised in Miami Beach, has noted that the beachfront now resembles the craziness of Bourbon Street, the vibrant party street of New Orleans. “Ocean Drive is a beautiful and iconic street,” says Gelber. I lived on Ocean Drive in the early '90s and have seen it change from a quiet little street to what we have now. We want to make it safe for everyone.” In order to change the climate of Ocean Drive, the Mayor hopes to rebrand the street and the entire district. He has proposed a plan he is submitting to the City Commission. “Everything has to be approved by the commission. I do not have the final say.”